More people than ever are installing Android and iPhone apps

It looks like both Google and Apple saw record-breaking numbers when it came to mobile app installs in 2021.

SensorTower measures the most popular app installs for Google and Apple devices, and in 2021 there was a 20% increase in users purchasing apps.

Many of the most popular apps appear to be social media apps and games, with TikTok, Facebook and Instagram being at the top of the most-installed charts, alongside games such as Honor of Kings and Coin Master.

However, we’re starting to see different ways in which we can access these apps, with Apple M1-powered Macs allowing iOS apps to be used and Chromebooks running Android apps. Windows 11 is also about to be able to download and run Android apps through Amazon.

With mobile apps coming to more operating systems, we may see a big change in SensorTower’s charts in a year’s time of how apps will be downloaded and purchased.

An App Store in more places

These charts give users a good idea of what apps were used across the year. With the global Covid-19 pandemic, people are using devices more in their homes as lockdowns became enforced, which would have influenced the charts from SensorTower in 2021.

But thanks to vaccines, users are going out again, trying different apps for different situations. This could lead to an increase in travel apps, for example, with users looking into what public transport they should use.

The MacBook Pro 14-inch (2021) is a recent example that’s powered by Apple’s M1 Pro or M1 Max chips, which let you download previously-purchased iOS apps. This is because the CPU is the same architecture as used in the iPhone and iPad, and this has allowed apps to also run in macOS, as long as the developer has allowed for this.

This means that if you see an app on the iOS App Store, there’s a good chance that you can also use it on your Mac as well as your iPhone or iPad.

This could have a big influence on the charts that SensorTower creates each year. We use our devices in different ways in different places – for instance, an app you download from the iOS App Store may be more suited on your Mac. Games are a good example of this, with Grand Theft Auto: Vice City being available for iPhone and iPad, but can now be downloaded on an M1-powered Mac, so you can carry on your progress during a commute on the train for instance.

Meanwhile, Microsoft is also doing its own take on this, thanks to an agreement with Amazon.

Two iOS apps running in macOS 12 Monterey

(Image credit: Apple)

A Windows App Store fusion

Windows 11 was announced in June with a redesigned Microsoft Store, where you can download and install apps, much like you can in Android and iOS. But a surprise arrived in the form of Android apps from the Amazon App Store, which are also coming to the Microsoft Store.

While it’s in testing on the Windows Insider channels, where you can test features under development, it could heavily influence how the Android charts from SensorTower could appear this time next year. Users who have an Android phone could carry on their work or progress in a game on their Windows tablet and PC, as long as the app is available on the Microsoft Store.

Users have already found methods to install any Android app from Google Play on Windows 11, which showcases how other apps could be used in Microsoft’s software if the company went beyond the Amazon App Store agreement.

We’re in a time where mobile apps are about to expand to other devices in a big way, which could also encourage developers to create apps or update their existing ones to cater for these changes.

Both iOS apps in macOS and Android apps in Windows 11 throw down the gauntlet to see how developers can adapt to these upcoming changes. It’ll also be interesting to see how these new ways of using mobile apps influence next year’s charts.

Via TechCrunch

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This Gmail update just made it harder than ever to avoid video calls

Avoiding video conferencing meetings could soon be trickier than ever now that Google has made it much simpler to join a video or audio call via Gmail.

The company has announced that users can now start or join meetings and audio calls from 1:1 chats in Google Chat in Gmail on Android and iOS.

“As some teams begin to return to office, while others remain distributed, we hope this makes it easier to connect with your colleagues in the hybrid work world,” Google wrote in a blog post announcing the new addition. “This feature will allow you to seamlessly switch between chat to a video or audio call when needed, helping you collaborate and move your work forward.”

Google Chat calls

Going forward, Gmail users will now see a phone and video icon in the top right corner of a 1:1 Google chat window that, when clicked, will start a direct call with the contact.

In order to join a call, you just need to select the phone or video chip within the 1:1 chat window, and while on a call, you’ll see a banner of the person you’re on a call with, the call duration and a Meet icon in the chat roster.

Missed calls will be indicated with a red phone or video icon within the conversation and the chat roster.

Google Workspace video call

(Image credit: Google)

The feature is hosted as part of Gmail, so if you select to join a call from the Google chat app, you'll be redirected to the Gmail app. If you don't have the Gmail app installed on your device, you’ll be prompted to download it via Google Play store or the App Store

The feature, which will be rolled out to all Google Workspace customers, as well as G Suite Basic and Business customers by default, is currently only available for 1:1 meetings so far. This means there's no group calls for the moment, but given the ongoing popularity of video calls, this can't be too far away.

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Zoom is more popular than ever, despite the critics

The return to offices across the world has proven to be less of an issue for Zoom than previously expected, the company has revealed.

The video conferencing service has issued its most recent quarterly financial results, revealing it is still expanding its customer base as hybrid working becomes more popular for businesses around the world.

In its Q3 2021 results, Zoom recorded $ 1.0 billion in revenues, up 35% year-on-year, with a third quarter GAAP operating margin of 27.7%.

Zoom boost

Zoom says it has seen particular success in drawing in larger customers, with a total of 2,507 customers now contributing more than $ 100,000 each in trailing twelve months revenue, an increase of around 94% from the same quarter in its 2020 financial year.

These customers represented nearly a quarter (22%) of all Zoom's revenue in its Q3 2021, up from 18% the previous year, with the company also boasting 512,100 customers with more than 10 employees, up from around 504,900 in its last quarter.

“Through innovation and dedication, we will continue to deliver happiness to our customers,” Zoom founder and CEO Eric Yuan said.

“We are well on our way to becoming an indispensable platform for enterprises, individuals, and developers to connect, collaborate, and build in the flexible hybrid world of work. We believe our global brand, innovative technologies, and large customer base position us well for the future.”

Yuan added that Zoom was now on to close the year between $ 4.079 to $ 4.081 billion in total revenue, representing approximately 54% year-over-year growth.

Zoom has been working hard to continue the amazing growth it enjoyed during the pandemic as it attempts to keep track with rivals such as Microsoft Teams.

This includes recent updates such as live transcription, which is now available for all free Zoom accounts, after having only previously been offered to paid subscribers. 

The feature, which provides automatic captioning during a Zoom video call, is now available on all free Zoom Meetings accounts, alongside other accessibility features including keyboard accessibility, pinning or spotlighting interpreter video, screen reader support and voicemail transcription to make its video conferencing software accessible to even more users.

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