We use the various search engine’s ads to boost your traffic. These search engines use contextual targeting to match the ads to the questions through text language and page structure they match your ad to the pages the customer’s visit. These very ads are PPC. We bid on keywords and crate the ads that show up, then when someone visits you pay the value of the chosen keyword that led to the ad. The best part of this is that you only pay for the clicks received rather than that the ad showed up. We ensure there is a balance for the click versus profit from it.