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Watch this: Adobe shows how AI and OpenAI’s Sora will change Premiere Pro and video editing forever
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OpenAI's Sora gave us a glimpse earlier this year of how generative AI is going to change video editing – and now Adobe has shown off how that's going to play out by previewing of some fascinating new Premiere Pro tools.

The new AI-powered features, powered by Adobe Firefly, effectively bring the kinds of tricks we've seen from Google's photo-focused Magic Editor – erasing unwanted objects, adding objects and extending scenes – to video. And while it isn't the first piece of software to do that, seeing these tools in an industry standard app that's used by professionals is significant.

For a glimpse of what's coming “this year” to Premiere Pro and other video editing apps, check out the video below. In a new Generative panel, there's a new 'add object' option that lets you type in an object you want to add to the scene. This appears to be for static objects, rather than things like a galloping horse, but it looks handy for b-roll and backgrounds.

Arguably even more helpful is 'object removal', which uses Firefly's AI-based smart masking to help you quickly select an object to remove then make it vanish with a click. Alternatively, you can just combine the two tools to, for example, swap the watch that someone's wearing for a non-branded alternative.

One of the most powerful new AI-powered features in photo editing is extending backgrounds – called Generative Fill in Photoshop – and Premiere Pro will soon have a similar feature for video. Rather than extending the frame's size, Generative Extend will let you add frames to a video to help you, for example, pause on your character's face for a little longer. 

While Adobe hasn't given these tools a firm release date, only revealing that they're coming “later this year”, it certainly looks like they'll change Premiere Pro workflows in a several major ways. But the bigger AI video change could be yet to come… 

Will Adobe really plug into OpenAI's Sora?

A laptop screen showing AI video editing tools in Adobe Premiere Pro

(Image credit: Adobe)

The biggest Premiere Pro announcement, and also the most nebulous one, was Adobe's preview of third-party models for the editing app. In short, Adobe is planning to let you plug generative AI video tools including OpenAI's Sora, Runway and Pika Labs into Premiere Pro to sprinkle your videos with their effects.

In theory, that sounds great. Adobe showed an example of OpenAI's Sora generating b-roll with a text-to-video prompt, and Pika powering Generative Extend. But these “early examples” of Adobe's “research exploration” with its “friends” from the likes of OpenAI are still clouded in uncertainty.

Firstly, Adobe hasn't committed to launching the third-party plug-ins in the same way as its own Firefly-powered tools. That shows it's really only testing the waters with this part of the Premiere Pro preview. Also, the integration sits a little uneasily with Adobe's current stance on generative AI tools.

A laptop screen showing AI video editing tools in Adobe Premiere Pro

(Image credit: Adobe)

Adobe has sought to set itself apart from the likes of Midjourney and Stable Diffusion by highlighting that Adobe Firefly is only trained on Adobe Stock image library, which is apparently free of commercial, branded and trademark imagery. “We’re using hundreds of millions of assets, all trained and moderated to have no IP,” Adobe's VP of Generative AI, Alexandru Costin, told us earlier this year.

Yet a new report from Bloomberg claims that Firefly was partially trained on images generated by Midjourney (with Adobe suggesting that could account for 5% of Firefly's training data). And these previews of new alliances with generative video AI models, which are similarly opaque when it comes to their training data, again sits uneasily with Adobe's stance.

Adobe's potential get-out here is Content Credentials, a kind of nutrition label that's also coming to Premiere Pro and will add watermarks to clarify when AI was used in a video and with which model. Whether or not this is enough for Adobe to balance making a commercially-friendly pro video editor with keeping up in the AI race remains to be seen.

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This new app brings Netflix and Prime Video in 4K with Dolby Atmos to Apple’s Vision Pro
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One of the most popular uses for Apple's Vision Pro headset is to enjoy movies and TV shows on its enormous virtual screen, but not all streamers are on board. Netflix in particular caused some disappointment when it said it had no plans to make a native Vision Pro app for its service. 

Not to worry. Independent developer Christian Privitelli has stepped in to deliver what some streamers won't. His app, Supercut, lets you stream Netflix and Prime Video, and is designed specifically for Apple's virtual viewer.

The app works much like Apple's own TV Plus app, but instead of Apple content it offers Netflix and Prime Video without the letterboxing you get when viewing shows and movies from the headset's web browser. It's not packed with gimmicks and doesn't have the pleasant virtual theater of the Disney Plus app, but it's cheap and effective, and that's good enough for me.

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What Redditors are saying about Supercut for Vision Pro

If you want to know the ups and downs of any AV app, Reddit's always a good place to look – and the reaction to Supercut in r/visionpro has been positive, no doubt partly because Privitelli, the developer, has been cheerfully chatting with the other redditors in the subreddit and talking about what the app can do, can't do and what he hopes to do next. Future versions are likely to include some virtual viewing environments too.

At just $ 4.99 for the app – roughly 1/700th of the cost of your Vision Pro – it's extremely affordable, and that means you'll happily forgive its shortcomings – such as the fairly basic Prime Video implementation. It delivers 4K, Dolby Atmos and Dolby Vision if your Netflix subscription includes them, and it supports multiple profiles for easy account switching. It'll also tell you what resolution you're getting and whether Dolby Atmos or Dolby Vision are happening.

Supercut is available now in the App Store. 

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OpenAI’s Sora just made its first music video and it’s like a psychedelic trip
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OpenAI recently published a music video for the song Worldweight by August Kamp made entirely by their text-to-video engine, Sora. You can check out the whole thing on the company’s official YouTube channel and it’s pretty trippy, to say the least. Worldweight consists of a series of short clips in a wide 8:3 aspect ratio featuring fuzzy shots of various environments. 

You see a cloudy day at the beach, a shrine in the middle of a forest, and what looks like pieces of alien technology. The ambient track coupled with the footage results in a uniquely ethereal experience. It’s half pleasant and half unsettling. 

It’s unknown what text prompts were used on Sora; Kamp didn’t share that information. But she did explain the inspiration behind them in the description. She states that whenever she created the track, she imagined what a video representing Worldweight would look like. However, she lacked a way to share her thoughts. Thanks to Sora, this is no longer an issue as the footage displays what she had always envisioned. It's “how the song has always ‘looked’” from her perspective.

Embracing Sora

If you pay attention throughout the entire runtime, you’ll notice hallucinations. Leaves turn into fish, bushes materialize out of nowhere, and flowers have cameras instead of petals. But because of the music’s ethereal nature, it all fits together. Nothing feels out of place or nightmare-inducing. If anything, the video embraces the nightmares.

We should mention August Kamp isn’t the only person harnessing Sora for content creation. Media production company Shy Kids recently published a short film on YouTube called “Air Head” which was also made on the AI engine. It plays like a movie trailer about a man who has a balloon for a head.

Analysis: Lofty goals

It's hard to say if Sora will see widespread adoption judging by this content. Granted, things are in the early stages, but ready or not, that hasn't stopped OpenAI from pitching its tech to major Hollywood studios. Studio executives are apparently excited at the prospects of AI saving time and money on production. 

August Kamp herself is a proponent of the technology stating, “Being able to build and iterate on cinematic visuals intuitively has opened up categorically new lanes of artistry for me”. She looks forward to seeing “what other forms of storytelling” will appear as artificial intelligence continues to grow.

In our opinion, tools such Sora will most likely enjoy a niche adoption among independent creators. Both Kamp and Shy Kids appear to understand what the generative AI can and cannot do. They embrace the weirdness, using it to great effect in their storytelling. Sora may be great at bringing strange visuals to life, but in terms of making “normal-looking content”, that remains to be seen.

People still talk about how weird or nightmare-inducing content made by generative AI is. Unless OpenAI can surmount this hurdle, Sora may not amount to much beyond niche usage.

It’s still unknown when Sora will be made publicly available. OpenAI is holding off on a launch, citing potential interference in global elections as one of its reasons. Although, there are plans to release the AI by the end of 2024.

If you're looking for other platforms, check out TechRadar's list of the best AI video makers for 2024.

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Want to skip to the good bit of a video? YouTube is testing a smart AI feature for that
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I’ve been increasingly driven to distraction by YouTube’s ever-more-aggressive delivery of adverts before, during and after videos, which is making it a challenge to even get to the bits of a video that I want to see without having some earnest voice encourage me to trade stocks or go to Dubai. Until now I’ve been too cheap to subscribe to YouTube Premium – but that may soon change. 

That’s because YouTube is apparently testing an AI-powered recommendation system that will analyze patterns in viewer behavior to cleverly skip to the most popular parts of a video with just a double tap on a touchscreen. 

“The way it works is, if a viewer is double tapping to skip ahead on an eligible segment, we’ll show a jump ahead button that will take them to the next point in the video that we think they’re aiming for,” YouTube creator-centric channel Creator Insider explained. “This feature will also be available to creators while watching their own videos.”

Currently, such a double-tap action skips a YouTube video forward by a few seconds, which I don’t find hugely useful. And while YouTube introduces a form of wave pattern on the video timeline to show what the most popular parts of the video are, it’s not the easiest thing to use, and can sometimes feel rather lacking in intuitiveness.

So being able to easily tap to get to the most popular part of a video, at least according to an AI, could be a boon for impatient people like me. The only wrinkle is that this feature is only being tested for YouTube Premium users, and is currently limited to the US.

But such features do tend to get a larger global rollout once they come out of the testing phase, meaning there’s scope for Brits like myself to have access to some smart double-tap video skipping – that’s if I do finally decide to bite the bullet and pay for YouTube Premium.

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OpenAI just gave artists access to Sora and proved the AI video tool is weirder and more powerful than we thought
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A man with a balloon for a head is somehow not the weirdest thing you'll see today thanks to a series of experimental video clips made by seven artists using OpenAI's Sora generative video creation platform.

Unlike OpenAI's ChatGPT AI chatbot and the DALL-E image generation platform, the company's text-to-video tool still isn't publicly available. However, on Monday, OpenAI revealed it had given Sora access to “visual artists, designers, creative directors, and filmmakers” and revealed their efforts in a “first impressions” blog post.

While all of the films ranging in length from 20 seconds to a minute-and-a-half are visually stunning, most are what you might describe as abstract. OpenAI's Artist In Residence Alex Reben's 20-second film is an exploration of what could very well be some of his sculptures (or at least concepts for them), and creative director Josephine Miller's video depicts models melded with what looks like translucent stained glass.

Not all the videos are so esoteric.

OpenAI Sora AI-generated video image by Don Allen Stevenson III

OpenAI Sora AI-generated video image by Don Allen Stevenson III (Image credit: OpenAI sora / Don Allen Stevenson III)

If we had to give out an award for most entertaining, it might be multimedia production company shy kids' “Air Head”. It's an on-the-nose short film about a man whose head is a hot-air-filled yellow balloon. It might remind you of an AI-twisted version of the classic film, The Red Balloon, although only if you expected the boy to grow up and marry the red balloon and…never mind.

Sora's ability to convincingly merge the fantastical balloon head with what looks like a human body and a realistic environment is stunning. As shy kids' Walter Woodman noted, “As great as Sora is at generating things that appear real, what excites us is its ability to make things that are totally surreal.” And yes, it's a funny and extremely surreal little movie.

But wait, it gets stranger.

The other video that will have you waking up in the middle of the night is digital artist Don Allen Stevenson III's “Beyond Our Reality,” which is like a twisted National Geographic nature film depicting never-before-seen animal mergings like the Girafflamingo, flying pigs, and the Eel Cat. Each one looks as if a mad scientist grabbed disparate animals, carved them up, and then perfectly melded them to create these new chimeras.

OpenAI and the artists never detail the prompts used to generate the videos, nor the effort it took to get from the idea to the final video. Did they all simply type in a paragraph describing the scene, style, and level of reality and hit enter, or was this an iterative process that somehow got them to the point where the man's balloon head somehow perfectly met his shoulders or the Bunny Armadillo transformed from grotesque to the final, cute product?

That OpenAI has invited creatives to take Sora for a test run is not surprising. It's their livelihoods in art, film, and animation that are most at risk from Sora's already impressive capabilities. Most seem convinced it's a tool that can help them more quickly develop finished commercial products.

“The ability to rapidly conceptualize at such a high level of quality is not only challenging my creative process but also helping me evolve in storytelling. It's enabling me to translate my imagination with fewer technical constraints,” said Josephine Miller in the blog post.

Go watch the clips but don't blame us if you wake up in the middle of the night screaming.

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YouTube TV refreshed UI makes video watching more engaging for users
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YouTube is redesigning its smart TV app to increase interactivity between people and their favorite channels.

In a recent blog post, YouTube described how the updated UI shrinks the main video a bit to make room for an information column housing a video’s view counts, amount of likes it has, description, and comments. Yes, despite the internet’s advice, people do read the YouTube comments section. The current layout has the same column, but it obscures the right side of the screen. YouTube states in its announcement the redesign allows users to enjoy content “without interrupting [or ruining] the viewing experience.” 

Don’t worry about this becoming the new normal. TheVerge in their coverage states the full screen view will remain. It won’t be supplanted by the refresh or removed as the default setting. You can switch to the revamped interface at any time from within the video player screen. It’s totally up to the viewer how they want to curate their experience. 

Varying content

What you see on the UI’s column can differ depending on the type of content being watched. In the announcement, YouTube demonstrates how the layout works by playing a video about beauty products. Below the comments, viewers can check out the specific products mentioned in the clip and buy them directly.

Shopping on YouTube TV may appear seamless, however, TheVerge claims it’ll be a little awkward. Instead of buying items directly from a channel, you'll have to scan a QR code that shows up on the screen. From there, you will be taken to a web page where users will complete the transaction. We contacted YouTube to double-check, and a company representative confirmed that is how it’ll work.

Besides shopping, the far-right column will also display live scores and stats for sports games. It’ll be a part of the already existing “Views suite of features,” all of which can be found by triggering the correct on-screen filter.

The update will be released to all YouTube TV subscribers in the coming weeks. It won’t happen all at once so keep an eye out for the patch when it arrives.

Be sure to check out TechRadar's recommendations for the best TVs for 2024 if you're looking to upgrade.

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Windows 11’s next big AI feature could turn your video chats into a cartoon
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Windows 11 users could get some smart abilities that allow for adding AI-powered effects to their video chats, including the possibility of transporting themselves into a cartoon world.

Windows Latest spotted the effects being flagged up on X (formerly Twitter) by regular leaker XenoPanther, who discovered clues to their existence by digging around in a Windows 11 preview build.

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These are Windows Studio effects, which is a set of features implemented by Microsoft in Windows 11 that use AI – requiring an NPU in the PC – to achieve various tricks. Currently, one of those is making it look like you’re making eye contact with the person on the other end of the video call. (In other words, making it seem like you’re looking at the camera, when you’re actually looking at the screen).

The new capabilities appear to be the choice to make the video feed look like an animated cartoon, a watercolor painting, or an illustrated drawing (like a pencil or felt tip artwork – we’re assuming something like the video for that eighties classic ‘Take on Me’ by A-ha).

If you’re wondering what Windows Studio is capable of as it stands, as well as the aforementioned eye contact feature – which is very useful in terms of facilitating a more natural interaction in video chats or meetings – it can also apply background effects. That includes blurring the background in case there’s something you don’t want other chat participants to see (like the fact you haven’t tied up your study in about three years).

The other feature is automatic framing which keeps you centered, with the image zoomed and cropped appropriately, as (or if) you move around.

Analysis: That’s all, folks!

Another Microsoft leaker, Zac Bowden, replied to the above tweet to confirm these are the ‘enhanced’ Windows Studio effects that he’s talked about recently, and that they look ‘super cool’ apparently. They certainly sound nifty, albeit on the more off-the-wall side of the equation than existing Windows Studio functionality – they’re fun aspects rather than serious presentation-related AI powers.

This is something we might see in testing soon, then, or that seems likely, particularly as two leakers have chimed in here. We might even see these effects arrive in Windows 11 24H2 later this year.

Of course, there’s no guarantee of that, but it also makes sense given that Microsoft is fleshing out pretty much everything under the sun with extra AI capabilities, wherever they can be crammed in – with a particular focus on creativity at the moment (and the likes of the Paint app).

The future is very much the AI PC, complete with NPU acceleration, as far as Microsoft is concerned.

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YouTube Shorts gains an edge over TikTok thanks to new music video remix feature
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YouTube is revamping the Remix feature on its ever popular Shorts by allowing users to integrate their favorite music videos into content.

This update consists of four tools: Sound, Collab, Green Screen, and Cut. The first one lets you take a track from a video for use as background audio. Collab places a Short next to an artist’s content so you can dance alongside it or copy the choreography itself. Green Screen, as the name suggests, allows users to turn a music video into the background of a Short. Then there’s Cut, which gives creators the ability to remove a five-second portion of the original source to add to their own content and repeat as often as they like. 

It’s important to mention that none of these are brand new to the platform as they were actually introduced years prior. Green Screen, for instance, hit the scene back in 2022 although it was only available on non-music videos.

Remixing

The company is rolling out the remix upgrade to all users, as confirmed by 9To5Google, but it’s releasing it incrementally. On our Android, we only received a part of the update as most of the tools are missing. Either way, implementing one of the remix features is easy to do. The steps are exactly the same across the board with the only difference being the option you choose.

To start, find the music video you want to use on the mobile app and tap the Remix button. It’ll be found in the description carousel. Next, select the remix tool. At the time of this writing, we only have access to Sound so that’ll be the one we’ll use.

YouTube Short's new Remix tool for Music Videos

(Image credit: Future)

You will then be taken to the YouTube Shorts editing page where you highlight the 15-second portion you want to use in the video. Once everything’s sorted out, you’re free to record the Short with the music playing in the back.

Analysis: A leg over the competition

The Remix feature’s expansion comes at a very interesting time. Rival TikTok recently lost access to the vast music catalog owned by Universal Music Group (UMG), meaning the platform can no longer host tracks by artists represented by the record label. This includes megastars like Taylor Swift and Drake. TikTok videos with “UMG-owned music” will be permanently muted although users can replace them with songs from other sources.

The breakup between UMG and TikTok was the result of contract negotiations falling through. Apparently, the social media platform was trying to “bully” the record label into accepting a bad deal that wouldn’t have adequately protected artists from generative AI and online harassment.  

YouTube, on the other hand, was more cooperative. The company announced last August they were working with UMG to ensure “artists and right holders would be properly compensated for AI music.” So creators on YouTube are safe to take whatever songs they want from the label – for now. It's possible future negotiations between these two entities will turn sour down the line.

If you're planning on making YouTube Shorts, you'll need a smartphone with a good camera. Be sure to check out TechRadar's list of the best iPhone for 2024 if you need some recommendations.

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The Meta Quest 3 yoinks Vision Pro’s spatial video to help you relive your memories
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Just as the Vision Pro launches, Meta has started rolling out software update v62 to its Meta Quest 3, Quest Pro, and Quest 2. The new software’s headline feature is it’s now a lot easier to watch your spatial video recordings on Quest hardware – stealing the Vision Pro’s best feature.

You’ve always been able to view 3D spatial video (or stereoscopic video as most people call it) on Quest hardware. And using a slightly awkward workaround you could convert spatial video recordings you’ve made using an iPhone 15 Pro into a Quest-compatible format to watch them in 3D without needing Apple’s $ 3,500 Vision Pro. But, as we predicted it would, Meta’s made this conversion process a lot simpler with v62.

Now you can simply upload the captured footage through the Meta Quest mobile app and Meta will automatically convert and send it to your headset – even giving the videos the same cloudy border as you’d see on the Vision Pro. 

You can find the recordings, and a few Meta-made demo videos, in the spatial videos section of the Files menu on your Quest headset.

iPhone 15 Pro review front flat angled handheld

You need an iPhone 15 Pro or Pro Max to record 3D video (Image credit: Future | Alex Walker-Todd)

Spatial video has been a standout feature referenced in nearly every review featured in our Apple Vision Pro review roundup – with our own Lance Ulanoff calling it an “immersive trip” after one of his demos with the Apple headset. So it’s almost certainly not a coincidence that Meta has announced it’s nabbed the feature literally as the Vision Pro is launching.

Admittedly Quest spatial video isn’t identical to the Vision Pro version as you need an iPhone 15 Pro – on the Vision Pro you can use the iPhone or the headset itself – but over time there’s one potential advantage Meta’s system could have. Non-exclusivity. 

Given that other smartphone manufacturers are expected to launch headsets of their own in the coming year or so – such as the already teased Samsung XR headset created in partnership with Google – it’s likely the ability to record 3D video will come to non-iPhones too. 

If this happens you’d likely be able to use whichever brand of phone you’d like to record 3D videos that you can then convert and watch on your Quest hardware through the Meta Quest app. Given its typical walled garden approach, you’ll likely always need an iPhone to capture 3D video for the Vision Pro and Apple’s future headsets – and Samsung, Google, and other brands that make smartphones may also impose some kind of walled garden to lock you into their hardware.

A gif showing a person pinching their fingers to open the Quest menu

(Image credit: Meta)

Other v62 improvements 

It’s not just spatial video coming in the next Quest operating system update.

Meta has added support for a wider array of controllers – including the PS5 DualSense controller and PS4 DualShock – that you can use to play games through apps like the Xbox Cloud Gaming (Beta) or the Meta Quest Browser.

Facebook Livestreaming, after being added in update v56, is now available to all Meta Quest users. So now everyone can share their VR adventures with their Facebook friends in real-time by selecting “Go Live” from the Camera icon on the Universal Menu while in VR (provided your Facebook and Meta accounts are linked through the Accounts Center). 

If you prefer YouTube streaming, it’s now possible to see your chat while streaming without taking the headset off provided you’re using OBS software.

Lastly, Meta is improving its hand-tracking controls so you can quickly access the Universal Menu by looking at your palm and doing a short pinch. Doing a long pinch will recenter your display. You can always go back to the older Quick Actions Menu by going into your Settings, searching for Expanded Quick Actions, and turning it back on.

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Wondershare Filmora 13 releases update with a better video editing experience for users at all levels
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Creating content and sharing our lives online has become the norm, but not everybody can just sit down at their computer and put together high-quality video footage. Editing can be complicated even for advanced users. With Wondershare Filmora, it doesn’t have to be. Filmora 13.1.0, the latest update to the video editing suite from Wondershare, was designed to make content creation accessible to all, regardless of skill level. Ease of use doesn’t mean lacking in functionality, though, and Filmora is packed with useful features to give your videos an extra kick. 

AI Music Generator and Text-to-Speech 

Wondershare Filmora 13.1.0 update

(Image credit: Wondershare)

Sometimes we just want to create and share videos about our day-to-day lives, but we want to make those videos more interesting with background music. If you’ve taken an incredible vacation and want to share video footage of your adventure, you’re going to need music to accompany that, even if you’re just planning to share the footage with family and friends. However, finding the right music for your videos can be time-consuming. 

Filmora offers a solution with their AI Music Generator tools that can help you create soundtracks for your videos that fit your vibe and are safe to commercialize. With Filmora you can easily make those shareable moments in your life look and sound good without worry. Filmora’s latest slate of enhancements makes it even easier to use, as well, allowing you to utilize Text-to-Speech to add voice-overs to your vlogs with natural-sounding tones that are categorized by scene type. 

Vlogs are not the only content that can benefit from these new features, either. Many of us have taken our educational endeavors online in recent years. Teachers and professors have had to find new ways to engage their students via video, becoming content creators in the process. Soundtracks created with Filmora’s AI Music Generator can help set the tone for your lectures. Text-To-Speech to translate your lesson, giving your students clear, natural-sounding audio that is easy for them to understand and easy for you to create.

Special effects for everybody 

Some stories are too good not to be told, but not everybody has the backing of a major motion picture studio at their disposal. Filmora 13.1.0 features improved professional caliber tools that allow you to easily create short films and music videos with ease, regardless of skill level (or production teams.)

Special effects have traditionally been thought of as an extremely skill-dependent part of content creation and cinematography. Filmora demystifies special effects. With just a few clicks of your mouse, your video’s action sequences can be taken up a notch with realistic motion blur that can be customized to suit your specific needs. Want to draw extra attention to a particular element in a scene? Filmora features a Lens Zoom Effect to simulate camera zoom, giving you creative freedom to hone in on a part of a scene and further enhance your storytelling. Get ready for your close-up, a well-timed zoom-in can set the scene and change the tone of your video. 

With the ability to digitally zoom also comes the option for digital magnification. The Magnifying Glass Tool in Filmora makes it easy for you, as an editor, to examine a scene in your video by getting up close and personal with it. Zoom in, make adjustments, correct your footage as necessary, and then return the frame to its proper size with the corrections intact. That’s professional-quality editing with no more effort than a few clicks of your mouse.

Create with the power of the cloud 

Whether you’re creating with the power of a production team or you’re a personal creator looking to share your life, one thing remains true: video content is a resource hog. If you’re working on projects that involve others, you may find that harnessing the power of the creative cloud can streamline the process and make it more accessible for everybody involved. 

Filmora 13 features improvements to Cloud Resource Management and Beautification tools, making it easier to enable migration of custom LUTs to cloud storage. Seamless synchronization allows you and your collaborators to color-grade assets across multiple devices, streamlining remote work and improving your workflow. Custom LUTs can even allow for the direct import of media files from cloud storage. If your video content features episodic content and color grading is important, the cloud-based custom LUT feature of Filmora 13 can streamline that process by allowing you to enhance and color grade your footage with the power of the cloud.

Every day editing at a professional scale 

With Filmora from Wondershare, creators of all skill levels can create professional quality videos and content with ease. From the DIY homemaker creating short content for YouTube to full-scale production teams working on episodic content, Filmora’s suite of tools can help you put out the best content with less work. Wondershare continues to work and improve Filmora with each upgrade so that you can spend less time editing and more time creating.  

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