Apple has been forced to change App Store purchases, but it’s still found a way to win

The long-simmering dispute over Apple’s App Store commissions and practices has just resulted in some pretty substantial alterations to the ways you’ll now be able to pay for apps. But in some respects, not a whole lot has changed – and you might not end up saving any money at all.

Recently, a judge dismissed any ongoing appeals in Apple’s legal case with Epic Games. The end result is that both sides have to comply with the original judgement, and that’s overturned a major App Store practice that caused a lot of contention among developers.

Previously, devs were forbidden from allowing users to sign up for in-app purchases (IAPs) on their own websites (or anywhere other than in the app itself). In fact, the developers weren’t even allowed to tell users that they could save money by paying elsewhere.

Now, as noted by Apple Insider, app creators can apply to Apple for an entitlement to include a link that goes to a payment portal on an external website they control. Apple must approve of the link, and it only applies to iPadOS or iOS apps in the US App Store.

In theory, those sound like pretty big changes, as previously you were forced to use Apple’s own IAP method for purchases. One of the complaints with this process was the 15-30% cut Apple charges to developers for in-app sales. If users no longer have to pay via IAPs, that means they can avoid higher prices prompted by these fees, right?

Well, not quite. The latest change actually makes very little difference to this situation – and the prices you pay are unlikely to drop any time soon.

High fees and hurdles

A person uses the Winnie app on an iPhone.

(Image credit: Apple)

While developers can now direct users to pay using a system outside of Apple’s control, they still have to pay a sizable commission to Apple on these payments. One of the conditions of the link entitlement is that IAPs must remain as an option within the app. That means developers can’t prevent users from paying with a method that gives Apple a slice of the pie.

There’s another caveat. Even when a user pays via a link entitlement, Apple takes a commission of between 12% and 27% on the purchase. That’s slightly lower than the standard 30% and 15% rates, but not by much.

The only exception is if a user purchases something to be used in the app through a method that does not involve either the link entitlement or IAP. So, developers can make direct sales that were generated through online advertising or email marketing, for example, without paying a commission. In that case, we might pay a lower price for apps.

There are a lot of other hurdles for developers. While they can mention that an external payment method might be cheaper, they can’t actively discourage anyone from using Apple’s IAP method. The external link can only appear once in the app and cannot be displayed using a pop-up or modal window either.

There’s more. App developers cannot include their external link as part of Apple’s IAP process, and must also show a “system disclosure” sheet when a user selects the link that tells them they’re leaving the Apple ecosystem and are heading to an external website. External links can’t contain tracking measures and can’t open in an in-app browser. The App Store info page can’t mention the external payment method, and the linked website cannot mimic Apple’s IAP system, which Apple says is to minimize fraud and user confusion.

In other words, there are a lot of hoops for developers to jump through. Even if they manage that, the benefit to going external isn’t that great at all. While some developers had hoped that overcoming Apple’s IAP stranglehold would reduce the cut Apple took from their proceeds, the most likely outcome is that little will change in this way.

And with all these requirements, actually using the link entitlement method might be a hassle for users, too.

What’s Apple’s motivation?

Apple's Ann Thai demonstrates the App Store redesign at the company's Worldwide Developers Conference (WWDC) in 2018.

(Image credit: Apple)

Why is Apple insisting on taking a large commission, despite the unpopularity of this move? That’s simple: Apple views its commission as a fair compensation for the service it provides to both users and developers. That includes enabling developers to get their apps seen, the distribution of the apps, ensuring a secure environment for users to download and pay for apps, marketing, support, and more.

With these changes in effect, users might not save very much money since developers are being charged almost exactly the same rates by Apple, whether they use the IAP system or not. In fact, the user experience will probably be worse, since paying externally will involve more taps and might require additional account registrations.

Developers are likely to be frustrated with the way Apple has rolled out these changes, as it also means more work for them (to both implement external payment methods and to avoid falling foul of Apple’s rules) without much tangible benefit to their users.

Yet we probably shouldn’t be too surprised that it turned out this way. For one thing, Apple believes it has put a lot of work into its operating systems and App Stores, and that it should therefore be allowed to monetize those systems. For another, the judge in the Apple vs Epic trial clearly ruled that Apple’s charging of a commission was not a problem.

So don’t expect major changes to the way you pay for apps or their contents any time soon. Things might appear different on the surface, but underneath they’ll largely remain the same.

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ChatGPT gets its equivalent of the App Store – here are the best early GPTs

OpenAI has officially launched its GPT Store, allowing a select group of users and official partners to share customized chatbots with the community.

The platform won't be available to the wider public, according to the company You must have a subscription to ChatGPT Plus ($ 20 / £16 a month), Enterprise, or the newly formed Teams plan. Once you buy the subscription, you’ll be given access to a variety of GPTs across multiple categories. These include writing, programming, and art generation – some will even provide lifestyle advice. One, in particular, can help you refine designs for a tattoo you’re thinking of getting. 

The GPT Store was originally announced this past November during the company’s first DevDay conference. It was shown alongside OpenAI’s then-new create-a-chatbot service. The store was supposed to open later that month but was delayed multiple times, most likely as a consequence of the sudden ousting and reinstatement of CEO Sam Altman.  

Curated chatbot

Although the average person can’t try out chatbots, you can head over to the store’s page right now to see what’s available. Make sure you’re not logged into your account: if you are, you’ll get a message telling you to subscribe to ChatGPT Plus. OpenAI will highlight four GPTs at the top of the page every week. At the time of writing, AllTrails, Consensus, Code Tutor, and Books are being recommended.

The first one, AllTrails, will suggest nature trails for you to explore. Consensus, formerly known as ResearchGPT, has access to 200 million academic papers and can answer your tough science questions. Code Tutor, developed by the education platform Khan Academy, will look over your recently made computer code and make suggestions on how to improve it. Finally, there’s Books, the most mysterious of the bunch. Its description is rather vague, however, if we had to guess what it does, we'd say it provides book recommendations.

GPT Store front page

(Image credit: Future)

Below that are a couple of other lists highlighting chatbots currently trending among the community and those made by OpenAI’s internal team. There are plans to implement a revenue program that will allow people to make money from their creations. Creators will “be paid based on user engagement” with their chatbots. Details are light at the moment. All that’s known currently is it’ll launch sometime in Q1 2024 in the United States.

Follow the rules

Anybody with a subscription can create a GPT. OpenAI states you don’t need any coding skills, although you will need to follow usage policies and brand guidelines. It wants to keep things clean. 

You can read the rules on the official website, but just to give you an idea, users cannot A) compromise people’s privacy, B) create an AI that may impair the well-being of others, or C) use the platform to spread misinformation. Break the rules, and the company will restrict your ability to share or monetize your work. If you run into any of these rogues on the GPT Store, OpenAI asks that you report them.

If you have a creation, you can share it by first saving your GPT and then selecting Everyone in the process. This gives all people on the platform access. Once done, you’ll need to “verify your Builder Profile” in the Settings menu. After you do all that, you should see your chatbot on the storefront.

While we have you check out TechRadar's list of seven tips for ChatGPT beginners. That generative AI can be a little tricky to use.

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ChatGPT may be plotting to replace Google Assistant on your Android phone, ahead of its landmark bot store launch

We can't say for sure whether or not AI is secretly plotting world domination – but it does appear that ChatGPT developer OpenAI has designs on replacing Google Assistant as the default helper tool on Android devices.

Some digging by the team at Android Authority has revealed hidden code in the latest version of the ChatGPT app for Android: code that triggers a small pop-up prompt at the bottom of the screen, just like Google Assistant (or Siri on the iPhone).

The thinking is that you wouldn't have to launch ChatGPT for Android to get answers from the AI bot – you could just hold down a shortcut button, or even say “hey ChatGPT”. There also seems to be a new tile in the works for the Quick Settings panel on Android, giving users another way of getting to ChatGPT.

This wouldn't exactly be a hostile coup – Android already allows the default digital assistant app to be switched, to something like Alexa or Bixby – but it's interesting that OpenAI wants to expand the reach of ChatGPT. As always though, plans can change, so it's not certain that we'll see this functionality appear.

Store opening

In other ChatGPT news, the GPT Store that OpenAI promised last year is now scheduled to launch next week, after a delay – as per emails sent out to people signed up to a paid ChatGPT plan. It means users can create their own bespoke versions of ChatGPT and sell them on to other people and businesses.

These GPTs – or generative pre-trained transformers – are built on the same well of training data as ChatGPT, but they can be tweaked to take on specific personalities or accomplish particular tasks. Some rather obvious examples would be a bot that helps with tech support questions, or one that comes up with recipes.

Custom bots can also be loaded up with knowledge from outside OpenAI's vaults – so if you've written a hundred scientific papers on dinosaur fossils, for example, you're able to plug all of this data into a GPT and ask questions about the research. Right now, you need a ChatGPT Plus or Enterprise account to build a bot.

OpenAI is no doubt trying to foster the same kind of innovation and growth that we've seen in smartphone apps, ever since Apple opened the iPhone App Store in 2008. However, at the moment we're still waiting on a lot of details, including how users can get verified, and how sales revenue will be split.

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Microsoft Store update brings a useful way to more easily find Windows 11 apps and games you’ll enjoy

Windows 11 users are getting a rejig for the Microsoft Store to make it easier to find apps or games that might be relevant or interesting.

As posted on X (formerly Twitter) by Rudy Huyn, Principal Architect for the Microsoft Store, there’s a holiday update inbound for testers.

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This means that the store will no longer show apps and games installed on your device – or at least, it won’t show nearly as many – and will instead favor new apps and games that you might enjoy based on your past download history.

Hopefully, this adjustment won’t take long to arrive with a broader rollout to Windows 11 users who aren’t testers.

Note that the Microsoft Store did already show apps you might want to grab, it’s just that the balance has shifted more towards displaying these, rather than installed software.


Analysis: Another (small) step forward

This is another useful move for the Microsoft Store, as it’s not much help to show the user what they’ve already got installed on their PC. While we’re not keen on Microsoft’s ‘suggestions’ throughout Windows, in the case of an app store, recommendations can be more useful to glance at than a list of what you already know about.

That said, this change alone is obviously not going to do much in terms of persuading folks to use the Microsoft Store if they don’t bother with it. The move is hardly a major selling point in itself.

Still, Microsoft has been doing a lot of work on the store of late, and those improvements are building momentum. The store now loads up way faster, and we’ve seen meatier chunks of work, too. Most notably the introduction of AI (it’s getting everywhere) in the form of a dedicated hub for AI software – and also AI-generated review summaries.

The latter could be pretty handy indeed, as wading through a bunch of reviews isn’t much fun, so it’s a useful task where AI can do the proverbial grunt work.

Via Windows Central

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Report: OpenAI’s GPT App store won’t arrive this year

The hits keep on coming at OpenAI. After dismissing CEO and Co-Founder Sam Altman, inviting him back, and reinstating him as CEO just a few days ago, the ChatGPT developer is apparently pulling back, at least temporarily, on its plans for a GPT Store.

Earlier this month during the first OpenAI Dev Day, Altman introduced the concept of “GPTs”, basically custom versions of the ChatGPT generative AI model. These bespoke versions would use custom data and therefore do what you wanted them to do. They'd be less generally smart, like the current ChatGPT that turned 1 this week, and much more specifically smart to your needs. Perhaps the most exciting part of this announcement was that you'd be able to post and buy these custom GPTs in an online GPT Store.

Now, Axios is reporting based on a developer memo it obtained that OpenAI is pressing pause on the GPT Store launch at least until early 2024. In the memo, according to the report, OpenAI wrote, “While we had expected to release it this month, a few unexpected things have been keeping us busy!“

That comment, if real, might be a nod toward the tumult that consumed OpenAI over the last two weeks.

A new beginning

Of course, all that is in the past now. On November 29, Altman posted a message on the company blog praising his team and even holding out an olive branch to former board member and computer scientist Ilya Sutskever who may have promoted the fire drill that prompted Altman's removal.

“I love and respect Ilya, I think he's a guiding light of the field and a gem of a human being. I harbor zero ill will towards him,” wrote Altman on Wednesday.

Perhaps notably, Altman made no mention of “GPTs” or the GPT store in his post. Instead, he focused significant attention on AI safety, writing the company has three immediate priorities and listing this as the first: “Advancing our research plan and further investing in our full-stack safety efforts, which have always been critical to our work.”

There's no indication in the reported memo that OpenAI is pausing GPTs work or really any part of its march toward Artificial General Intelligence (AGI), of which Altman writes, “One of the most important things for the team that builds AGI safely is the ability to handle stressful and uncertain situations, and maintain good judgment throughout.”

Assuming this pause memo is real, the delay to early 2024 is just a matter of a few months. Knowing OpenAI and the rapid development pace of ChatGPT and the large language model (LLM) powering it, the delay could shrink to weeks.

All told, it's back to AI business for OpenAI.

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The Apple Vision Pro’s first 3D movies have just shown up in the App Store

Multiple 3D movies have reportedly appeared on the Apple TV app seemingly in preparation for the launch of the Vision Pro headset next year.

The updated support was discovered by tech news site FlatpanelsHD after digging through the recently released tvOS 17.2 beta. Apparently, there was more to the patch other than introducing a redesigned UI to Apple TV. According to the report, the 3D movies that can be found on the platform include, but are not limited to, Jurassic World Dominion, Pacific Rim Uprising, and Shrek. The full list can be found on FlatpanelsHD, which primarily consists of action films. Each title will have a 3D-compatible icon on their respective details page letting you know of its support.

It’s important to mention that every single title has had a 3D cinema release in the past. There aren’t any original 3D movies or series, at the time of this writing. This leads us to believe that maybe Apple has created a new file format for the Vision Pro. Studio developers could’ve converted the films into said format so they can be played on the headset. However, we don’t know for sure. This is just speculation on our end.

Immersive and comfortable

Obviously, there isn’t a way to actually view these movies in their intended way since the Vision Pro isn’t out yet nor do we know “what resolution and frame rate these 3D movies [will] play in.” Each eye on the headset can output 4K resolution so that’s one possibility. Older titles, like Shrek, will most likely have to be remastered to a higher quality.

Although the resolution remains unknown, we have some idea as to what the experience will be like. Apple has a video on its website teaching developers how to prepare content for visionOS. The 16-minute lesson is pretty complex, but the main takeaway is that Apple is taking care to ensure watching content on the Vision Pro results in an immersive and comfortable experience.

The headset utilizes stereoscopic 3D, a technique where the device creatively uses flat images to produce the illusion of depth. One eye will see one image while the other eye sees a “slightly different perspective”. Overlay the two on top of each other and you get a 3D view.

It’s similar to how our own eyes perceive the world around us as each one sees objects in a slightly different manner. This difference is called parallax and it’s something the tech giant is striving to nail. Rendered elements in a 3D video without parallax can “cause discomfort when viewing.”

Bringing back an old idea

It’ll be interesting to see what else comes from this support. As FlatpanelsHD points out, Apple could invertedly resurrect 3D movies as the new hardware enables the format. Maybe 3D TVs might make a comeback. 

They’ve seemingly gone the way of the dodo. There are, however, a few companies out there eager to revive the old idea like Magnetic3D. Now we just need the content, which could be led by the upcoming Godzilla series, Monarch: Legacy of Monsters if the latest rumors are to be believed. 

While we have you, be sure to check out TechRadar's latest round-up of the best VR headset deals for November 2023.

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Windows 11’s Microsoft Store gets slightly less annoying – but I still won’t use it

The Microsoft Store has received a new update that allows it to launch much faster. Users that are using version 22309 of the store should see a noticeable difference in launch times – although I personally don’t think a meager launch time revamp is enough to draw users to the store. 

Independent developer Daniel (@kid_jenius on X/Twitter) noticed the change and noted that the launch time has apparently dropped from seven seconds to two seconds. Of course, that’s no guarantee that your results will be exactly the same, but it seems the app is certainly quicker than before. 

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If you’d like to update your Microsoft Store to version 22309, you’ll ironically have to use… Microsoft Store. If you’re brave enough you’ll open the store, when it eventually loads, select the library icon on the lower left corner, select the option that says ‘get updates’, and select the available updates. 

If you can’t see an available update your device may have automatically installed it already.

And then what?

So, you may be sitting here reading this and thinking ‘who cares?’ (harsh but fair) or a more polite ‘so what?’, and honestly? You’d be justified. Obviously, this is a move from Microsoft to start hammering out the kinks in the app, but not many people actually use it. 

For as long as I can remember, I’ve downloaded all my apps and software directly from the internet rather than subjecting myself to the frustrating horror that is the Microsoft Store. It’s always been laggy, clunky, and slow.

Microsoft has struggled to entice users to the store, and while it is making small steps to make the experience better, most Windows users are more accustomed to going straight to the app's site and downloading directly. 

At this point, I don’t think there’s anything Microsoft can do (barring a complete teardown and redesign, which we’re likely not seeing soon) to lure me into its buggy storefront. I appreciate the effort, but it’s too little too late. 

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The Vision Pro App Store will come with all your favourite apps, ready to go

According to an update from Apple, iPad and iPhone apps will automatically be imported to the Vision Pro “with no additional work required”, which means developers will only have to optimize their apps if they feel it's needed. 

Apple states, “By default, your iPad and/or iPhone apps will be published automatically on the App Store on Apple Vision Pro,” and “Most frameworks available in iPadOS and iOS are also included in visionOS, which means nearly all iPad and iPhone apps can run on visionOS, unmodified.”

The Vision Pro headset is Apple’s first mixed-reality headset that’s been years in the making. It may look like a fancy pair of ski goggles or a futuristic pair of sunglasses, but the Vision Pro is an extraordinary piece of technology. It was the standout product during Apple's WWDC 2023 event earlier this year, and we expect it to again dominate the conversation on it's release early next year.

This means app developers won’t have to worry about rebuilding their apps to fit the brand new operating system to work with the mixed reality device. But, they will still be able to build new apps using Apple’s visionOS software development kit. Apple started taking applications for the kits in July of this year.

From a consumer perspective, this is great news as it means people who can pay the steep price for the headset ($ 3,499 in the US) won’t be receiving the hardware without optimal software. It also means you can expect to see your favorite apps ready to go when you start using the headset. 

As we wait for the headset to make its debut, we’re taking updates like these as a good sign that Apple is investing a considerable amount of time and energy into the new product. With the recent news that we may be seeing a cheaper version of the Vision Pro and the instant accessibility of apps, the future looks promising for the headset. 

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Spotify users’ lives will get a lot simpler with Google’s new Play Store update

Spotify and Google are teaming up to give users on Android smartphones more choice on how they pay for a Premium subscription to the music platform.

From later this year, you'll be able to choose for the payment to either go through Spotify's own system or Google Play Billing instead, according to the latest Spotify Blog Post. The change is expected to come to other big-name apps as well, though we’ve yet to hear specifics.

The initiative is being called ‘User Choice Billing’, and it will give you the option to choose between giving more to the creators of the apps you use or continuing to contribute to Google’s Play Store infrastructure. 

But, which payment system is likely to be best for you?


Analysis: Which payment system will be better? 

Giving people more choice is rarely a bad thing, but here it definitely feels like you’re being asked to weigh up two nearly identical options.

When Epic Games tried to circumvent Apple’s App Store and Google’s Play Store payments in Fortnite mobile, it attracted customers by charging less for in-game goodies than if they bought via the third-party. Unfortunately, we don’t expect this will be the case here, as it’s a Google-led initiative.

If Spotify Premium costs less through Spotify than through Google’s Play Store (or vice versa), then you’d have no reason to opt for the pricier option.

So, assuming both systems are equally expensive for the customer which is better? If you want to maximize the portion of your money going to Spotify, then most likely its own private system will be best. 

But, for convenience, Google’s billing is likely to be your best option. As all of your subscription payment data is stored in one place, the next time that you get a new debit or credit card you won’t have to remember everywhere that it’s used – you just have to update your details once, and your subscriptions will all continue.

Additionally, it’ll be easier to keep an eye on the subscriptions that you have. It’s not hard to forget that you have recurring billing set up for an app you rarely use, so by storing all of your subscriptions in one location within Google Play, you’d be able to quickly scroll through and find out what you’re paying without having to decode your bank statements.

If the service spreads to other apps and services, it might also give you the option to pay for digital goods without having to give your card details to a platform that you aren’t familiar with.

However, as with all upcoming features, we’ll have to wait and see just how much of a time or money saver 'User Choice Billing' ends up being when it launches.

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iOS 15.4 update saves you going to an Apple Store to restore your Watch

With the release of iOS 15.4 and watchOS 8.5, Apple has finally made it easier to restore your Apple Watch without having to take it to an Apple Store for a Genius appointment.

Since its first release back in 2015, if you had an issue with your Watch where a factory reset wouldn't solve the issue, there was no direct port to plug in a lightning cable to restore from iTunes – similar to what you would do with an iPhone, iPad or iPod touch.

A trip to an Apple Store close by to book a Genius appointment would be the only option, where their tech support would be able to forcibly restore your Watch through a secret data port.

But with iOS 15.4 and watchOS 8.5, this can be done anywhere, saving you a long trip and a headache.


Analysis: A long time coming

The ability to restore your own iPhone has been the standard since the first iPhone in 2007.

But while the Apple Watch has always had a secret data port that's at the bottom of the smartwatch, it's a port that's never been intended for consumer use, only by Apple. You would go to an Apple Store, see its tech support, or Genius as they're called, and they would be able to use this port to reset your Watch.

However there are situations where an Apple Store could be hundreds of miles away, and you've got a paperweight on your wrist. This is why it's a relief to have this feature in iOS 15.4 and watchOS 8.5.

Apple Watch in recovery mode

(Image credit: Apple)

All you need to do is place the Watch on a charger, press the side button twice, and a pop-up should appear on your iPhone, explaining that it's discovered an Apple Watch that needs to be restored.

After a half hour, the Watch will appear as though it's being used for the first time, and you can start to pair it to your iPhone again.

This is going to be a great help for many, and will reduce the stress at least in trying to find time to go to an Apple Store to do this.

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