Tim Cook under fire over Final Cut Pro – and rightly so

Some of the world's top TV and film editors are not happy with Apple’s handling of Final Cut Pro – and they’re letting the company know about it. 

In an open letter to Apple CEO Tim Cook, over 100 production professionals are calling on the company to publicly commit to building the video editing software into an industry-standard tool. 

The frustrated filmmakers praise Final Cut Pro (FCP) as “the biggest leap forward in editing technology since the move to digital” – before lambasting  the company for failing to support the tool’s integration into professional film and TV production. Effectively, the authors believe FCP is strong enough to compete with the likes of Avid, but isn’t living up to its full potential. 

Oscar-worthy?

Published on GoPetition, the letter states :“If Apple renewed its public commitment to the professional filmmaking industry and its visionary product, we believe an increasing number of editors would discover the joys of using Final Cut Pro.” 

Ending with a pointed coda, the group bitterly notes that despite Apple TV+ recently becoming the first streaming platform to win the Best Picture Oscar, it’s unlikely the crew behind CODA would’ve chosen to edit the hit film with Final Cut Pro. 

‘Plans for the future’

In a supporting statement, Galliano Olivier, editor on the French drama Marianne, explains: “In France, it is extremely difficult to get permission to edit TV with Final Cut Pro. You can’t use it without fighting producers, directors, post-production supervisors, sound editors.” 

Knut Hake, editor for Netflix exclusive Bloody Red Sky, agrees, suggesting a public beta program for the video editing tool “would make a big difference for workflow consultants, systems integrators and third-party developers… it would make it much easier for people to fit Final Cut into their plans for the future.”

In a bid to increase platform adoption and tempt new editors over to FCP, the co-signatories also request the introduction of industry-specific features that have long been missing from the NLE software. 

However, Apple may need to do more than release a few patches to make Final Cut Pro the professional editing software of choice. Steve Sanders, editor-in-chief for Fox’s War of the Worlds, highlights another major problem: lack of collaboration. He said, “editing big productions needs collaboration. Different users have to be able to access the same library at the same time. There is no way around this. Avid Media Composer does it and even DaVinci Resolve does it. Apple still targets the single user. They have to change that.” 

The editors’ open letter comes just days after Apple released its latest version of Final Cut Pro. But it’ll take more than voice isolation, duplicate detection, and Mac Studio optimization to legitimize FCP in the eyes of the industry.  

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New Final Cut Pro update brings Mac Studio support, Voice Isolation, and more

Apple has released the next version of Final Cut Pro, version 10.6.2, and introduces a host of new improvements and new features, including optimizations for Mac Studio workstations, and introduces new Duplicate Detection and Voice Isolation features.

For the Mac Studio, the new update is somewhat vague other than indicating that there have been optimizations for playback and graphics performance on both the M1 Max and M1 Ultra versions of the Mac Studio, but users should see an overall improvement in performance.

Duplicate detection, as the name suggests, searches for duplicate ranges within the timeline and marks the clips for easier editing, something that would be especially helpful for long-form content. 

Meanwhile, Voice Isolation, as the name suggests, is a feature that uses machine learning to isolate voice frequencies from other sounds in the background.

Other improvements to Final Cut Pro include updates to its companion apps Motion and Compressor, various updates to Tracker Options/Object Tracker, and other performance and reliability enhancements. 

iMovie has also been updated to its 3.0 version, which adds Storyboards and Magic Movie features.

The full release notes for the update are:

Via 9to5mac

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The Final Fantasy VII Remake on PC is far too expensive

There comes a time where the principal in paying for a game overtakes your hype for the game.

That happened with Final Fantasy VII Remake: Intergrade coming to PC. This is the enhanced port that came out earlier this year, and it was announced during The Game Awards last night. While I woke up with glee that it was finally confirmed, it quickly turned to disbelief once I discovered the price.

While Final Fantasy VIII will always be my favorite entry in the series, I was caught up in the hype of the remake of Final Fantasy VII when it was first announced in 2015.

The cheers at the Sony conference at E3 that year, alongside Shenmue 3 and The Last Guardian being showcased, made me excited for Final Fantasy again. But at a price of $ 70 / £70 for the PC version that has been leaked by the Epic Games Store, I'm waiting for the sale.

Final Fantasy VII Intergrade UK price on Epic Games Store

(Image credit: TechRadar)

A high price for Cloud gaming

It's been six years between the announcement of the remake at E3 and the PC port finally being made official.

While it was first released on PS4 in 2020 to great reviews, I was still holding out for it to either arrive on Game Pass or another storefront on PC eventually.

It took longer than I expected, but as soon as I saw the news, a wave of disappointment came crashing down around me.

On Amazon, you can buy the PS4 version for $ 35 / £25 right now, or the PS5 version that includes Intergrade for $ 58 / £40.

If you own the PS4 version but have a PS5, you can upgrade for free, but the DLC featuring Yuffie costs $ 19.99 / $ 14.99.

This still equals to roughly $ 55 / £40 for the same package as what's being offered for the upcoming PC port.

Final Fantasy VII REMAKE: Intergrade can be wishlisted on the Epic Games Store for now, but the price looks to be $ 70 / £75 when it releases on December 16.

Price of Final Fantasy VII Intergrade on Epic Games Store

(Image credit: Epic Games / Square Enix)

Nostalgia at a high gil

We've reached out to Square Enix for comment as to why the price is so high, but it feels like a slap in the face for nostalgia and fans of Final Fantasy VII.

This is especially the case when Epic co-founder and CEO Tim Sweeney stated in an interview, that the games offered on the Store would be cheaper than anywhere else.

There are many people out there who hold this particular entry of Final Fantasy close to their hearts. It's helped define careers and friendships since its release in 1997, with the story still talked about today through written media, podcasts, videos and more.

Paying almost double the price for the same game on PS4, on PC, especially when the original game from 24 years ago can be bought on Steam for $ 9.99 / £9.99, is a real shame.

I don't have a PlayStation so I can't play it anyway. But with this price, and for a game that's essentially part one of three, I'd rather wait for the eventual sale and play the original in the meantime.

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