Adobe has announced it is expanding the general availability of its Firefly generative AI tool on the company’s free Express platform. 

More specifically, the Text to Image and Text Effects tools are finally exiting their months-long beta. The former, as the name suggests, allows users to create unique images just by entering a word prompt such as horses galloping or a monster in a forest. The latter lets people create floating text bubbles with fonts sporting special effects. These two are mainly used to create compelling content for a variety of use cases from enhancing plain-looking resumes to marketing material. Apparently the tools were a huge hit with users during the beta.

Firefly’s text features are available in over 100 different languages from Spanish, French, Japanese, and of course, English. What’s interesting is Adobe tells us the AI is “safe for commercial use.” Presumably, this means the model won’t generate anything inappropriate or totally random. What it does generate will fit the prompt you entered. 

How to use Firefly

Using the generative AIs is very easy to do. It honestly takes no time at all. First, head on over to the Adobe Express website, and then create an account if you haven’t done so already. Scroll down a little on the front page, and you’ll see the creation tools primed and ready to go.  

Adobe Express website

(Image credit: Future)

Enter whatever text prompt you have in mind, give Adobe Express a few seconds to generate the content, and you’re set. You can then edit the image further if you’d like via the kit on the left-hand side.

Adobe Firefly

(Image credit: Future)

Future updates

The rest of the Firefly update is mainly geared towards an entrepreneurial audience. Subscribers to either Adobe Creative Cloud or Express Premium will begin to receive Generative Credits that can be used to have Firefly create content. Additionally, the AI is being integrated into an Adobe asset library for businesses. There aren’t any new features for everyday, casual users – at least not right now. 

Adobe states it has plans to expand its Express platform within the coming months. Most notably, it wants to bring the “latest version” to mobile devices. So we might see the Firefly AI on smartphones by the end of the year. We reached out to Adobe for clarification. This story will be updated at a later time.

While we have you, be sure to check out TechRadar’s list of the best AI art generators for 2023. Any one of these is a good alternative for Firefly.

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