Yahoo will take on Apple Intelligence and Google Gemini with its own AI features, in a move that will definitely make it relevant again

Guess what: Yahoo Mail is alive and well in the year 2024, and has begun adding new AI capabilities to your inbox to to simplify your emails and improve your overall task management. It’s a big week for AI considering Apple also announced Apple Intelligence at WWDC 24 – and it looks like Yahoo Mail is diving right into the world of AI with the same focus of productivity and digital assistance.

You may be surprised to hear the words ‘Yahoo Mail’ and ‘artificial intelligence’ strung together in the same sentence – rightfully so. While there are probably still a lot of people who haven’t switched up since the earlier 2000s, or people who use it to filter out spam, I can’t say I’ve seen or been emailed by anyone with an @yahoo.com email address ever. 

So, it’s safe to say that Yahoo’s push to include AI tech is likely aimed at trying to get more people to use the email client – and it might very well work. Whether you’re nostalgic for the good ol’ days or just looking to start fresh with a clean email hub that can offer you generative text assistance, personal context, and more, why wouldn’t you try Yahoo Mail? 

I’ve already made my account 

Unfortunately, the beta for Yahoo Mail AI is only available for US-based accounts, but I’m sure that will open up in the near future. In terms of some of the features to look forward to, you’ll have access to AI-generated summaries in a bullet point list, which you can find under a new tab called the ‘Priority Inbox’. So, Yahoo AI will highlight what it believes to be the most important information to you based on content and previous context from your general emailing habits. 

You’ll also have access to a ‘Quick Action’ button so you can add an event to your calendar, check-in for flights, and even track packages on their way over to you. 

However great these features are, there’s one big new change that’s cool enough to sway me over to Yahoo Mail. You’ll soon be able to link your Yahoo inbox to other email accounts like Gmail, and Microsoft Outlook so you can send and receive all your emails right from Yahoo Mail. So, if you want access to Gmail's sophisticated AI tools without having to pay, Yahoo Mail might be worth switching to! 

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Microsoft is getting desperate for more Bing users – but this annoying Edge pop-up is definitely not the way to go about it

It seems Microsoft is up to its old tricks in trying to push people into using its products, once again, and this time the play is to persuade Edge users to switch their search engine to Bing.

As Windows Central spotted, developer Brad Sams (of Stardock fame) brought our attention to Microsoft’s latest bout of “anti-user behavior” in a post on X (formerly Twitter).

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Sams uses the Edge browser, but was prompted to switch to Bing as the default search engine rather than Google, as you can see in the above screenshot.

This is not the first time Microsoft has been promoting Bing in such a manner, alongside driving other services including Edge itself and OneDrive. (Search for a new browser in Edge, for example, and you’ll get a banner telling you there’s no need to download a different web browser, and the various reasons why).

The Bing search engine continues to struggle for market share against the might of Google, with Microsoft’s creation securing only 3.2% of the market as of November 2023, according to Statcounter.


Analysis: Bing headway – or lack of it

Microsoft hoped that Bing Chat, its AI now-renamed Copilot, would help to swell the ranks of Bing search users when it was launched early this year – but as we can see, that hasn’t happened. The Bing search engine had a 3% share at the beginning of 2023 going by Statcounter’s figures, so has notched that up 0.2% over the course of the year – a pretty miniscule uptick.

It’s safe to say, then, that the AI angle has not panned out for Bing search, although Microsoft has now started thinking about what its various products can do for Copilot, rather than what the chatbot can do for those products. (Witness the debut of Copilot in Windows 10, driving user numbers of the AI forward, rather than keeping Copilot as a carrot to drive migration to Windows 11).

At any rate, whatever piece of Microsoft’s vast jigsaw of products and services we’re talking about, we don’t want to see prompts in Edge, or Windows 11, or anywhere else, trying to twist the arms of users to switch to another Microsoft creation.

And fair enough, Google does this kind of thing too, pushing Chrome and its own search – but not as often as Microsoft in our experience. Can we please lay off the various prompts for 2024, Microsoft? Because if anything, throughout 2023 they seem to have become more prevalent again.

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