Microsoft’s AI tinkering continues with powerful new GPT-4 Turbo upgrade for Copilot in Windows 11

Bing AI, which Microsoft recently renamed from Bing Chat to Copilot – yes, even the web-based version is now officially called Copilot, just to confuse everyone a bit more – should get GPT-4 Turbo soon enough, but there are still issues to resolve around the implementation.

Currently, Bing AI runs GPT-4, but GPT-4 Turbo will allow for various benefits including more accurate responses to queries and other important advancements.

We found out more about how progress was coming with the move to GPT-4 Turbo thanks to an exchange on X (formerly Twitter) between a Bing AI user and Mikhail Parakhin, Microsoft’s head of Advertising and Web Services.

As MS Power User spotted, Ricardo, a denizen of X, noted that they just got access to Bing’s redesigned layout and plug-ins, and asked: “Does Bing now use GPT-4 Turbo?”

As you can see in the below tweet, Parakhin responded to say that GPT-4 Turbo is not yet working in Copilot, as a few kinks still need to be ironed out.

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Of course, as well as Copilot on the web (formerly Bing Chat), this enhancement will also come to Copilot in Windows 11, too (which is essentially Bing AI – just with bells and whistles added in terms of controls for Windows and manipulating settings).

Analysis: Turbo mode

We’re taking the comment that a ‘few’ kinks are still to be resolved as a suggestion that much of the work around implementing GPT-4 Turbo has been carried out. Meaning that GPT-4 Turbo could soon arrive in Copilot, or we can certainly keep our fingers crossed that this is the case.

Expect it to bring in more accurate and relevant responses to queries as noted, and it’ll be faster too (as the name suggests). As Microsoft observes, it “has the latest training data with knowledge up to April 2023” – though it’s still in preview. OpenAI only announced GPT-4 Turbo earlier this month, and said that it’s also going to be cheaper to run (for developers paying for GPT-4, that is).

In theory, it should represent a sizeable step forward for Bing AI, and that’s something to look forward to hopefully in the near future.

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Windows 10 might get Copilot sooner than you think

Windows 10 should get Microsoft’s Copilot AI – a feature that was previously exclusive to Windows 11 – in the near future, and some users might benefit from the desktop-based assistant quicker than you think.

As you may have noticed, Copilot came to Windows 10 last week, but only in testing for consumers (Windows 10 Home, and non-business Pro editions). And we’ve just had a clarification about how Copilot will be deployed to Windows 10 users.

As Windows Latest spotted, in a blog post penned earlier this week, Microsoft tells us: “Copilot will begin rolling out to devices running Home and unmanaged [consumer] Pro editions of Windows 10, version 22H2 in the near term. We will roll out this experience in phases using Controlled Feature Rollout (CFR) technology over several months.”

Notice that the full rollout will begin in the ‘near term’ so that certainly suggests we’ll be seeing Copilot in Windows 10 soon enough.

However, it won’t be for everyone. As noted, Copilot will be pushed out in stages, so only some users will get it, and then its reach will gradually be expanded.

In short, a lucky few – presuming you want Copilot, mind – could be getting the AI assistant quite soon indeed.

The deployment of Copilot in Windows 10 will mirror that of Windows 11, we’re also told, meaning that it’ll only come to the US and North America first, as well as parts of Asia and South America. Other regions will be covered down the line.

Analysis: Driving adoption of Copilot

It makes sense that Microsoft would want to get Copilot live in Windows 10 as soon as possible.

After all, witness the remarkable turnaround from the previous announcement that Windows 10 would get no major new features, to suddenly adding the biggest new feature of all from Windows 11. This is presumably the result of Microsoft wanting to drive up the numbers of those using its AI – and Windows 10 users are a billion strong, of course. That’s a very big number indeed.

If this is true, and Microsoft is looking to tap into the Windows 10 user base to this end, then the company will likely want to move sooner rather than later.

More broadly, it seems that Microsoft wants to jam Copilot into pretty much everything it can. As an example, Windows Latest also flagged up the addition of Copilot to the command line in Windows 11 (and presumably Windows 10 eventually).

The theory is that Copilot in Windows 10 will be pretty much equivalent to the Windows 11 version, but as we stand at the beginning of the porting process to the older OS, that isn’t yet true, and the initial incarnation is more limited. Mind you, it’s still a barebones affair in Windows 11, truth be told, and Microsoft has a lot of work to do to fulfill its vision of an AI that can manipulate all manner of settings at the user’s request.

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Microsoft throws Windows 10 users an AI lifeline and pours in CoPilot

Good news Windows 10 fans, the venerable OS will get another major update before its last hurrah, Windows 10 22H2 Build 19045.KB5032278. Microsoft announced that this new build, coming soon, will introduce Microsoft CoPilot to the OS, similar to how CoPilot currently appears in Windows 11.

Microsoft CoPilot is an AI-powered assistant that helps users across a wide berth of apps, features, tools, and programs on Windows 11. This includes programs like Paint, Snipping Tool, Photos, and more. It also works in conjunction with Microsoft's search engine Bing to, for example, help you shop online by taking a picture and having both tools identify where to buy it.

The AI assistant will initially be available for testing for those in the Windows Insider Program for Home or Pro-consumer versions, with some limitations. At first, CoPilot will only be available for Bing chat, with some skills added later on. Eventually, Windows 10 users with Pro Business, Enterprise, and Education versions will have full access to CoPilot.

Because Windows 10 has lower system requirements than Windows 11, Microsoft is specifying slightly higher minimum system requirements for using CoPilot on Windows 10: 4GB of RAM and a 720p display adapter. Of course, once CoPilot is fully rolled out, those requirements and available skills could change later on. 

A Microsoft Copilot page on a blue background

(Image credit: Microsoft)

Why bring the bleeding-edge CoPilot to a platform that, by Microsoft's own admission faces end-of-life (support-wise) on October 14, 2025?

Microsoft says it's because there’s an AI race and that it must ensure that AI features are available to as many of its customers as possible. Therefore, by making CoPilot a part of Windows 10, Microsoft will bring better value to the OS by giving it AI features that are vital to the company’s future. This will then improve engagement, retention, and satisfaction, to eventually incentivize the move to Windows 11.

From our perspective, though, this is an admission that, in order to get CoPilot in front of as many Windows users as possible, Microsoft has to integrate it with its most widely-used version of Windows, and that's Windows 10, which still has, according to StatCounter, almost 70% desktop market share

And in another sign that Mictosot understands Windows 10's important place in its market portfolio, the company is bringing at least one Windows 11 feature down to Windows 10: a toggle for allowing for automatic updates, rather than having to manually enable them.

Speaking of that AI race, Microsoft has sowed a fair bit of confusion between Bing, Bing Chat, and now CoPilot and how these brands overlap (or are sometimes even the same thing).

In a briefing on the updates, Microsoft explained it's also working on its branding strategy, which it admitted initially created fragmentation due to too many names for various products. The tech giant is currently working on consolidating its brands to bring clarity. Though it’s been tight-lipped about how it will go about that change, Microsoft did state that CoPilot and Bing Chat are interlaced but not tied together, which could mean that even through consolidation, those two brands will remain separate.

If you’re looking to download CoPilot for Windows 10, this support page details the entire process. This official page details all the new features coming to Windows 10 once the update drops.

Why is Microsoft putting CoPilot on Windows 10?

Microsoft is still adamant about Windows 11 performing well above its expectations, with the OS closing in on half a billion active users by 2024. On the flip side, the tech giant is a little vaguer about admitting to the massive discrepancy between Windows 10 and Windows 11’s install base, with the former holding a market share of just under 70% and the latter with a market share of a little over 26%.

And it’s clear that discrepancy is what’s driving the tech giant’s decision to give Windows 10 the CoPilot makeover. In its own words, the goal is to give the OS more value through AI, which it believes to be the future of tech. By investing in AI for Windows 10, users will become accustomed to the many features it has and then theoretically switch over to Windows 11 once 10 reaches the end of its life in 2025. Microsoft clearly wants a huge chunk of that massive user base to migrate over to Windows 11 and bolster its numbers.

Will this bold strategy work? Or will users feel that they have less incentive to migrate over to Windows 11? That remains to be seen, but Microsoft is gambling big that it’ll pay off in the long run, which is important if the company wants users to also eventually support Windows 12, which will most likely drop in 2024 according to various reports and rumors.

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Microsoft tests option to make Copilot AI appear as soon as Windows 11 loads

Microsoft could be giving its Copilot AI some new powers in Windows 11 (and maybe Windows 10 eventually), or at least this functionality has been spotted in test builds – including the ability to fire up the AI as soon as the operating system boots.

Windows Latest reported on some fresh options recently brought into testing for Copilot, and as mentioned one is a toggle to ‘Open Copilot when Windows starts’ (tucked away in the Personalization area of Settings).

In short, this means that when your PC first loads up the desktop, the Copilot panel will appear straightaway. This option carries some text notes explaining that this is primarily aimed at those with a wider screen (in other words, with the display real-estate to fit Copilot on as a constant companion).

Another move in testing for Copilot is unpinning the AI’s side-panel. This is a button present on the actual side-bar for the AI, and when clicked, Copilot collapses when you maximize another window.

As it is, the Copilot side-panel stays in place when you make another app full-screen, so you can still see the AI to the right of whatever program is running. When this switch is flicked, though, a maximized app will take up the whole screen, with the side-panel being hidden.

Finally, Microsoft is currently trying out the ability for users to resize the Copilot panel. This has been spotted in testing before, mind you. However, this time around Windows Latest shows us that as you enlarge the side-panel, at a certain point when the interface is big enough, recent activity and active plug-ins are shown.

Analysis: Some useful changes for tailoring the AI

If you’re a Windows 11 tester and you haven’t seen any of these options for Copilot, that’s not too surprising, as Microsoft is only trialing them with a limited set of Windows Insiders at the moment.

As ever with features in preview, they may or may not be carried forward, but if they are, all testers will get them eventually – and then they’ll debut in the release version of Windows 11.

The functionality to unpin, resize, and have Copilot appear by default after boot – if you want to, and perhaps have an ultra-wide monitor – are all choices that will prove useful and add versatility to the way Copilot’s interface works. And given that, we can’t see why they wouldn’t make the cut for inclusion in Windows 11 ultimately.

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Microsoft has tossed a Windows 11 help feature on the scrapheap – probably because of Copilot

Windows 11’s 23H2 update has recently been released, and while that annual upgrade obviously adds features, some have also been dropped by Microsoft.

PhantomOfEarth picked up on this, spotting that Microsoft just added the latest round of cutting to its list of deprecated features for Windows 11, and posting on X (formerly Twitter) to let us know.

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The big move here – and the only one that’ll affect consumers (the others are business-related) – is the deprecation of the Tips app in Windows 11.

This means that Tips will remain in Windows 11 for now, but in stasis, with no further development – and it’s scheduled to be removed in a future update of the OS.

Microsoft does, however, observe that in this case the app will continue to get (small) updates with info about new Windows features.

The Tips app provides help for Windows 11 users regarding customizing the interface, as well as imparting useful keyboard shortcuts and other miscellaneous tips, and highlighting new features that have arrived in the operating system.

PhantomOfEarth also recently tweeted about another interesting change for Windows 11, namely the ability to make custom commands for the Voice Access feature. This is still a long way off, as it’s not even live in testing, but hidden in the background – even so, it’d be an excellent addition on the accessibility front.

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Analysis: Clearing the way for Copilot?

It’s likely that with the next major update for Windows 11 – which could turn it into Windows 12, maybe, later next year – the Tips app will get the axe and be fully removed.

In fairness, this app isn’t the greatest help resource anyway, but nonetheless, for those new to Windows, it could be useful. That said, we’re betting there’s a reason for it being ditched now – namely Copilot.

Remember that in a year’s time, a fully developed Copilot AI – which will doubtless have been considerably bolstered over the course of 2024 – will be able to handle all help duties ably. We’d imagine that’s the plan, anyway.

Microsoft appears to be on a spree of tidying up Windows 11 of late, as we recently saw the Windows Maps and Movies & TV applications being removed from default installations of the OS.

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Windows 11 Copilot makes digital mischief with desktop icons, leaving users baffled

A new Windows 11 preview build, KB5031455, that enables the AI-powered assistant, Windows Copilot, is reportedly causing havoc to desktop icons.

Windows 11 Build KB5031455 is one of a series of updates that have come to us via Windows Update and through the Windows Insider Program, Microsoft’s official community for Windows enthusiasts and industry professionals that help try new versions of Windows and features before they’re rolled out to all Windows users. Build KB5031455 was released in October and was packed full of new developments like Windows Copilot. Other feature updates include reworkings of the Start menu, File Explorer, and native system support for more archive file formats

However, it’s not all been smooth sailing, and some users are reporting problems. According to BetaNews, Microsoft has acknowledged that there’s a known problem with the preview build where desktop icons are shuffled around. This apparently happens due to Copilot’s interaction with Windows multi-display setups.

The update is pretty stacked feature-wise, so it’s somewhat expected that there’s an issue here or there for certain users. That said, the affected users will probably be hoping for a fix as soon as possible, especially as most are looking forward to getting to take Copilot for a spin. Also, this is the sort of feedback that these preview builds are for. 

Screenshot of Windows Copilot in use

(Image credit: Microsoft)

What Microsoft has to say about the matter

Microsoft has shared the release notes for the preview build in a Support post detailing the nature of the updates and changes, as well as the known issues in the update. About the above issue, Microsoft writes the following:

“Windows devices using more than one monitor might experience issues with desktop icons moving unexpectedly between monitors or other icon alignment issues when attempting to use Copilot in Windows (in preview).”

It then goes on to explain that there’s no existing workaround or solution, and Microsoft recommends that Windows Copilot isn’t used on devices that are currently using a multi-monitor configuration. It does offer some consolation in that a resolution is currently being developed and will be released in a future update. 

This is a fairly typical response from Microsoft but it does also have a reputation for turning around solutions for such problems, even if it can take a little while. I think we can expect to see one soon, especially as this was picked up after a preview build was released. These are specifically released to test and monitor for feedback, so an opportunity to improve a feature is perfectly normal for a Windows release like this, and Microsoft will be keen to make sure its flashy new Copilot feature works well for as many users as possible – including people who use more than one screen.

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Hate Copilot in Windows 11? Free privacy tools can now get rid of the AI

DoNotSpy11, a free anti-tracking tool that aims to keep your privacy levels tighter in Windows 11 (and 10), just got an update that allows it to deal with Copilot – as did O&O ShutUp10 (we’ll come back to that later).

Tom’s Hardware spotted that the new version of DoNotSpy11 (v1.2.0.0) comes with support for Windows 11 23H2, the freshly unleashed annual update for this year.

The 23H2 update comes with Copilot, as you may be aware, and drops the AI into your taskbar as a default icon. If you don’t want that, DoNotSpy11 now allows you to disable that button – although you can already do this in Windows 11 anyway.

However, beyond that, DoNotSpy11 has an option to entirely ‘Disable Copilot’ which is a new introduction in the app’s raft of measures for maintaining privacy.

There are a lot more privacy options here besides that, including disabling various elements of Windows 11 telemetry (data on usage of the OS sent back to Microsoft), getting rid of lock screen notifications, disabling widgets, and more.

DoNotSpy11 also makes a big effort to tackle a lot of Microsoft’s attempts to sneak adverts into the UI of Windows 11. That includes disabling ads in File Explorer, suggestions in Windows Ink Workspace and the Settings app, as well as Start Menu app suggestions, and more besides.

Another similar offering, O&O ShutUp10 (which supports Windows 11 as well as Windows 10), tackles Windows privacy issues and tweaks settings to evade Microsoft’s telemetry in a similar vein.

That app was recently updated to also disable Copilot, and remove the taskbar button.

You can check out and download DoNotSpy11 here, or O&O ShutUp10 here, both of which are free.

Analysis: Two long-standing options

Both DoNotSpy11 and O&O ShutUp10 have been around for some time (indeed, the former used to be DoNotSpy10 before Windows 11 existed).

We should note that the original version (the initial DoNotSpy10 for Windows 10) allegedly carried an advert-pushing plugin (ironically, for something designed to keep your privacy). This wasn’t malware, but we’re told it was identified by some antivirus apps as a potentially unwanted program (or PUP). At least the free version of DoNotSpy10 had this anyway, when it first launched, but that’s no longer the case (the product description of DoNotSpy11 is clearly marked as ’ad-free’ thankfully).

One advantage of the alternative O&O ShutUp10++ is that it doesn’t have to be installed – it can just be run directly from the download folder, which is useful.

However, in either case, you proceed at your own risk, although that’s true for any piece of third-party software for Windows 11.

Having the ability to ditch Copilot is certainly going to be a tempter for some folks who don’t want the AI on their desktop. While many users are embracing Copilot, and are excited about its potential, there will always be more cautious types who don’t want the AI on their desktop – particularly not now, in its initial stages, when Copilot’s powers to interact with Windows 11 settings are still very limited.

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Microsoft just rolled out the last big Windows 11 update we expect before Windows 12, Copilot in tow

October 31 wasn’t just about Halloween – it was also Windows 11 2023 Update day. The update arrived with some big banner changes and features, making it one of the most interesting and ambitious Windows 11 updates yet. 

We’ve known about most of these features from an optional update, Windows 11 2023 Update (23H2), that was released last month. It packed a punch with features like the widely-publicized Windows Copilot artificial intelligence (AI) tool, Paint updates including the Cocreater generative AI bot, a revamped Snipping Tool app, a revised Photos app, RGB lighting support for gamer, a flashy new File Explorer, amongst other tweaks and changes. One other major update is the removal of the integration of Chat into Microsoft Teams.

Microsoft Teams (free) in Windows 11 23H2

(Image credit: Microsoft)

Chat has now officially been absorbed into the free version of Microsoft Teams, which will now be pinned as a default app in your taskbar, as relayed by Microsoft’s VP of program management for Windows servicing and delivery, John Cable

He emphasized that Teams is now a more fully-fledged “mini communications experience” that allows for even more ways to connect and create community groups. This is a sensible move because Teams is widely-used and recognised, especially post-pandemic (where many people found themselves working from home, and used Teams to keep in touch with coworkers). 

Earlier iterations of the Microsoft Teams app also saw it included as part of Windows 11 and as a default app in the taskbar, but you wouldn’t be able to simply unpin it to remove it from the taskbar. Thankfully, that’s changed and you can now easily remove it if you don’t use it. 

Chat was a sort of FaceTime clone-app that clearly even Microsoft understood wasn’t seeing much use by many users. Chat was only available on the personal consumer version of Windows 11, so if users or organizations wanted to use it with or within Teams, there wasn’t a work or enterprise version to do that. 

More exciting changes coming to a Windows device near you

This Windows update also brings us some design changes to the user interface, specifically when it comes to app management. Windows 11 system component settings will now be grouped under a “System” label which can be found in the Settings app. Microsoft Store, Game Bar, Phone Link, and Tips apps will all be listed there, and The Verge speculates that Microsoft will allow users to remove these system components in a future Windows 11 update. 

This is likely the last major update to Windows 11, as we suspect we’ll see the next version of Windows, rumored to be Windows 12, soon. Exciting times for Windows fans ahead.

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Copilot AI could soon be available to a lot more Windows 11 users with a big privacy change from Microsoft

Microsoft has an incoming change to Windows 11 – or at least it’s in testing – that makes some moves on the privacy front over in Europe.

Windows Latest spotted something in an older preview build of Windows 11 that was rather glossed over at the time, but recent happenings with the Copilot AI – which has not been made available to European users for privacy reasons – throw an interesting new light on the change.

The preview build we’re talking about was pushed out in August 2023 in the Dev channel (build 23521), and in the blog post introducing it, Microsoft noted the following: “In the European Economic Area (EEA), Windows will now require consent to share data between Windows and other signed-in Microsoft services. You will see some Windows features start to check for consent now, with more being added in future builds.”

Microsoft goes on to say if this consent is declined by the Windows 11 user, that “some functionality in Windows features may be unavailable.” As an example, Microsoft notes that certain file recommendations may not be made in the Start menu’s Recommended panel.

That’s a potentially intrusive element that we’ve been a bit concerned about – in terms of where the line might lie between recommendations and ads, and how flexible that line might be – so European users will potentially be able to dodge the worst of this.

Not just that, of course, as this consent applies to other (unspecified) Windows features – we’ll come back to that shortly.

As for the progress of this EEA consent change, it appears to still be rolling out to those testing Windows 11 and hasn’t come to everyone yet, as Windows Latest observes.

Windows Latest asked Microsoft about this introduction, with the software giant replying: “We have nothing more to share beyond what’s in the blog post [for build 23521]. This change was previously rolled out to the Dev Channel in August.”

Analysis: A hopeful hint of a timely landing for Copilot?

Presumably this change will be more widely rolled out going forward to testers, because it might tie in with an important factor that recently emerged – namely the availability of Microsoft’s Copilot AI.

As we’ve previously reported, even though Copilot is now officially out for Windows 11 (the release version), it’s only certain regions that can get the AI assistant. Due to stricter privacy regulations in the European Union, Microsoft cannot deploy Copilot to users who live there.

Not yet anyway – but a version of Copilot that’s compliant with EU laws is underway, and those Windows 11 users will get the AI on their desktop in time.

Now, we’re just theorizing here, but it seems like Copilot could be one of the various features that’s bound up with this data-sharing consent measure which is now in testing.

If so, the good news for those in Europe who want Copilot is that the groundwork to get the AI available over there was already started a couple of months back. And if you think about it, that makes sense – Microsoft would’ve known about this issue for some time, after all, so would surely be preparing for it in advance.

We can hope, then, that the wait for the Copilot AI for Windows 11 users in Europe might be a shorter one than we expected (and perhaps that other regions will follow soon enough, too).

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Microsoft’s AI Copilot could transform Windows 11 – but not everyone can get it

Microsoft wants its new AI-powered Windows Copilot to become your new universal assistant, but there’s one big problem: at the moment, Copilot is only available in the United States (and North America), the UK, and some Asian and South American countries. 

Noticeably missing from that list is Europe, and as Microsoft told Windows Latest, this is because of the European Union's extensive privacy protection regulations. The tech giant has also confirmed that it’s working on a version of Copilot that’s compliant with EU laws and intends to “add additional markets over time.”

Copilot is the latest big project in Microsoft’s AI vision, joining Bing Chat, which integrates the popular ChatGPT, and its other large language models (LLMs). Copilot makes use of Bing Chat and Microsoft’s other AI-assisted tech, and is built to integrate deeply within Windows 11, along with Windows apps and features. 

Microsoft reveals now Copilot branding ahead of general availability and rollout

(Image credit: Microsoft)

How can you get Windows Copilot?

If you’re in a region where Copilot is now live, you can get it by updating Windows 11 to the Moment 4 (22H2) feature update, which is an optional download that you should be able to see in the Windows Update app. You may need to turn on the “Get the latest updates as soon as they’re available” setting. If you can’t see the Moment 4 update, it’s probably because you live in an area where Copilot isn’t available yet. 

Not all hope is lost if you live in an ineligible area. You can follow the steps below to get Copilot if you live in an unsupported region:

1. Open up Notepad or a similar simple text editor. Make a new file and name it “Copilot.exe“.

2. Pin the new “Copilot.exe“ file to your taskbar or make a shortcut to it on your desktop. Hover over it and right-click your file. Don’t just drag the file from your File Explorer – this just moves the file. We need it to be a shortcut specifically.

3. Choose Properties from the menu. This should open a (Shortcut) Properties window for the file. 

4. In Properties of your “Copilot.exe” file, go to the Shortcut tab, and change Target to this address: 

C:\Windows\explorer.exe “microsoft-edge:///?ux=copilot&tcp=1&source=taskbar”

5. When you click your created shortcut for Copilot.exe, this should launch Windows Copilot.

There’s even a workaround to change the file’s basic icon to the Copilot icon.

Screenshot of Windows Copilot in use

(Image credit: Microsoft)

How is Copilot currently doing?

Right now, Copilot runs in a similar way to Bing Chat on Windows 11, functioning in WebView (the framework within which apps can display native content in Microsoft’s Edge browser). It’s still early days for Copilot as a fully-fledged AI assistant, and many users are looking forward to seeing Copilot evolve, but the current version certainly has room for improvement. Many users have been reporting buggy performance, and as Windows Latest puts it, “achieving a ‘useful’ result isn’t easy.”

For example, Copilot struggles when users submit several prompts or when they switch between Bing Search and other apps. The preview version of Copilot also doesn’t have the deeper Windows integration that Microsoft spoke about at length, or the ability to access third-party apps and plugins, but Microsoft reassured users Copilot will function as promised in the future when speaking to Windows Latest.

Copilot has been presented as “Your everyday AI companion” and I believe Microsoft has the means to achieve this, but there’s a long way to go. I doubt Microsoft wants to retire another digital assistant so soon after axing Cortana, and the competition is hot, with Amazon investing in Anthropic and having the market-standard digital assistant, Alexa.

Anthropic is an AI-oriented company, like OpenAI, focused on safety and research, and has recently seen a $ 4 billion investment from Amazon. Combined with Amazon’s expertise in personal home assistance with Alexa, Microsoft could have something to worry about.

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