Microsoft Edge is bringing back a classic feature, but with a modern twist

Microsoft is trialling new functionality for web browser Edge that expands upon the RSS-style Followable Web feature, which landed recently in early-access.

As part of an A/B testing process, the company is rolling out a new YouTube integration to a small pool of Microsoft Edge users, who will be able to follow their favorite creators with the press of a button.

The YouTube follow button will appear on the right side of the URL bar for trial participants. Clicking the button will provide information about the channel (e.g. subscriber numbers, total videos), a feed of the most recent videos and the opportunity to become a follower.

The feature appears to differ from the native YouTube subscription functionality, instead serving up content to Edge users via the Collections pane, as part of Microsoft’s recent RSS push.

RSS comeback

Developed in 1999, RSS (an acronym for Really Simple Syndication) was once one of the most popular ways of keeping track of news and other content published to the web. But its reign was relatively short-lived.

By creating a new avenue for sharing and discovering web content, the rise of social media platforms like Facebook and Twitter effectively put an end to the heyday of RSS. Other algorithm-based services like Google News also provided an alternative model for serving up content to web users.

However, as the problems with the algorithm-based approach to content discovery come to light (misinformation, echo chambers etc.), there are plenty of people looking for a way to exercise greater control over the information they are presented with.

Currently, many of these people make do with free RSS readers, a large proportion of which are developed on a shoe-string budget. But now, major web browsers like Microsoft Edge and Google Chrome are beginning to offer RSS functionality built-in.

Although RSS services have allowed users to follow YouTube creators for a while, Microsoft appears to be aiming at an altogether richer experience, whereby people are provided with contextual information about a channel as well as being notified when a new video lands.

The feature remains in early access for now, but depending on the outcome of testing may be rolled out as part of a full public build later in the year.

Via Windows Latest

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Microsoft Edge is bringing back a classic feature – and you should absolutely use it

Microsoft is attempting to bring back the RSS feed with a new feature for its web browser Edge, called Followable Web.

Currently available to members of the Edge Canary early access channel, the feature allows users to “follow” websites in order to receive a curated list of the latest updates.

The sites the user follows are shown in a panel on the side of the browser, but to see all of the followed sites, users will have to navigate to the Collections menu.

The rollout is gradual, even for Microsoft Edge Canary users, so don't fret if you're not seeing the feature in your app. Those interested in giving the test version of Edge a go can download it here.

RSS making a comeback?

Really Simple Syndication, or RSS, was once one of the most popular ways of keeping track of websites. Through the use of RSS readers, people were able to curate the newest content from their favorite places on the web with ease. But the reign of RSS was short-lived.

By creating a new avenue for sharing and discovering web content, the rise of social media platforms like Facebook and Twitter effectively put an end to the heyday of RSS. The algorithm-based methodology of Google News and Microsoft News also provided an alternative model for providing users with fresh content.

However, as the problems with the algorithm-based approach to content discovery come to light (misinformation, echo chambers etc.), there are plenty of people looking for a way to exercise greater control over the information they are served.

Now, it would seem, RSS is ready to come back into the limelight, with the new Followable Web feature for Edge. And Microsoft is not the only software giant working on an RSS feed feature for its browser, either; Google is also developing similar functionality for Chrome.

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Via WindowsLatest

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By forcing Bing on Chrome users, Microsoft is back to its bad old ways

Come on Microsoft. You must know that no one likes Bing. Cramming it into a Spider-Man film in a bid to make it appear cool didn’t work – mainly because in a film involving radioactive spiders, superheroes and lizard people, the idea of anyone willingly using Bing rather than Google was the most unrealistic aspect.

In fact, I have a sneaky suspicion that the most searched-for term in Bing is “How to download Chrome”, as people use Microsoft’s Edge browser, which comes with Windows 10 and has Bing as the default search engine, to download Google’s Chrome browser.

I'd even wager that the user numbers for Bing compared to Google must be so small, they are practically an anomaly. More of a blip than a bing.

And Microsoft must know this. Which is why the company has been trying to foist its unloved search engine on us. Not only does Edge default to Bing, but using the search box in Windows 10 brings up Bing results when you search the internet, with no easy way to change it.

And even worse, it’s now emerged that Microsoft is planning to include a “Bing extension for Chrome” that will be automatically installed alongside a forthcoming update to Microsoft Office 356 ProPlus.

This will change the default search engine of Chrome from Google (or any other search engine) to Bing. Quite why Microsoft thinks that anyone using Microsoft Office 356 ProPlus would also want to have their search engine changed to Bing is beyond me. It’s come up with some old excuse about needing to use Microsoft search or whatever, but to be blunt, that’s no reason to forcibly change people’s search engines.

Microsoft Bing

With great power comes great responsibility

Instead, Microsoft wants people to use Bing not through choice, but through force. And while many people will change back to Google as soon as they’ve noticed that their search queries bring back Bing results, I’m sure Microsoft is banking on enough people not realising, or just sticking with it, victims of digital Stockholm syndrome.

In my view, this is a move that hearkens back to Microsoft’s shadier past where it has tried to force its products on users. Anyone who has used a fresh version of Windows 10 will know that if you use Edge (and Bing) to search from Chrome to download, you used to get messages popping up trying to dissuade you from doing so, and instead stick with Edge.

Not only was this annoying (and a bit desperate), but it was using an unfair advantage of having Edge being pre-installed in Windows 10.

Now, those little pop-ups and messages seemed to have calmed down a bit lately, and I was hoping that maybe Microsoft has learned its lesson. But if it does go ahead with changing people’s default search engines when they update Microsoft Office 356 ProPlus, then I fear the company hasn’t learned anything.

The bottom line is if Microsoft wants more people to use products like Edge and Bing, then rather than forcing people to use them, instead Microsoft should work hard to make those products better than the completion – so people willingly use those products, rather than being held hostage.

Microsoft has done better with its updates to Edge – but it’ll take a lot more to make me consider using Bing.

But tampering with my choices in an unrelated program just because I use another Microsoft product? I believe Spider-Man would agree that that goes against everything Uncle Ben stood for.

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